Some of the worst SDRs don't adopt this simple daily habit...
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Stay close to the problem.
Most SDRs haven't run a sales call. So they have very little context into what their buyers care about, and the nuances around the problem they can solve.
So they end up cold calling hundreds of prospects. And basically knowing nothing about what those people actually care about.
That's a recipe for not hitting quota.
The best SDRs stay close to the problem by:
✅ Watching recordings of AEs running the meetings they set up
✅ Riding shotgun with AEs on sales calls if their org doesn't record them
✅ Reading every single customer story and testimonial
✅ Watching and listening to their customers in interviews
✅ Listening to other rep's cold calls
etc
Bonus points if you use AI to gather all of these goodies en masse.
The best SDRs I've worked with spend the last 30 min. of every business day learning about what their buyers care about.
This simple habit will significantly level up your outbound results.
What would you add to the list?