"9 before 9" and "5 after 5"
I'm a HUGE fan of Sara Plowman's cold calling motto:
Here's how it works:
- Make 9 cold calls before 9am
- Make 5 cold calls after 5pm
Pretty simple, right?
This is a great approach for AEs to fit in call blocks.
The data supports pick-up rates being the highest during those times. And most importantly, you'll get a huge mental win starting the day with 9 cold calls in the bank.
Give this a shot tomorrow.