Jen Allen on the subtle art of multi-threading complex deals

Show notes

Jen Allen is a Community Growth Lead at Lavender. In this episode, Jen talks about the old way of selling: consensus to sell vs. consensus on the problem, how to know if you’re speaking with the right person, and multi-threading complex deals…looking for skepticism, problem consensus.

Connect with Jen on LinkedIn and Lavender here.

Resources mentioned in the episode:

Resources mentioned in the episode:

Here are three more ways to get help with your prospecting:

  • Our best bite-sized content. Want my best LinkedIn posts, podcasts, and webinars? Stuff you can implement in 10-15 minutes or less? Look no further.
  • Outbound Squad. A program for reps who crave accountability, structure, and results over theory. If you hate hitting plateaus in your sales career, check it out.
  • Accelerator. Give your team hands-on training and coaching to overcome call reluctance, build meaningful relationships with prospects, and land more meetings through their cold outreach.